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Getting Freelance Jobs: Useful Tips On Writing Reviews


Reviews help people get genuine information about something, be it a book, a film or a restaurant. An advertisement, of course, offers information about this or that (praises and odes, as a rule), but people usually listen to what other people say about it, that’s why reviews are in demand today. Being a freelancer, you may be often asked to write things like that. Here are a few tips on how to write a respectable review:

  1. Keep to the structure.
    2.

    A review combines informative material with the voice of personal writing. Typically, it should include:

    • The name of what is being reviewed;
    • Identifying information (name, location, publisher, time, etc.);
    • Author’s opinion and examples that support it;
    • Clear structure (an introduction, body paragraphs and a conclusion);
    • Specific tone.

  2. Make it informative.
    3.

    Provide the reader with the information that can be useful and interesting at the same time. Give general facts about the object, express your opinion towards it, give examples, highlight the positive sides, and don’t forget to point out drawbacks.

  3. Include important details, omit the inessential ones.
    4.

    Remember: a review is not a memoir; it should be informative but laconic. Don’t overload your writing with unnecessary information. If you write about a restaurant, for example, it won’t be interesting for a reader to know what you were wearing or where you sat. Brevity is the soul of wit.

  4. Reduce using proper names.
    5.

    Try omitting proper names unless they are extremely important. The reader is interested in a fact itself and its interpretation, not people involved. In a book review, for example, it’s the plot of the literary work that really matters, not the names of publishers, editors, sponsors and characters (except for the main one; however, it can also be omitted).

  5. Be polite and respectful.
    6.

    Of course, things cannot be perfect and everything has drawbacks. Sometimes you don’t like what write about, but don’t blast it; even if it doesn’t deserve praise, let your criticism be constructive.

  6. Have your style.
    7.

    A scant statement of facts will never attract the reader, that’s why it’s important to work out your own style. To make your writing unique, set the slant (critical, serious, humorous, etc.) and keep to it, take special care of word choice. Make it readable: use short sentences, avoid recondite vocabulary and don’t be boring. It goes without saying, you must keep to grammar rules, check your spelling and never use profanity, slang and anything what can offend the reader. Be creative!

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There are so many clients in need of writers it is ridiculous for any writer to say they cannot get work. You need to study the market carefully and know what to say when approaching potential clients.